
resume
sHACOLE HAMLett
I am a results-driven leader with over a decade of experience in program development, experiential production, and creative direction, specializing in technology integration for immersive experiences. I excel at building strategic partnerships and leading teams to deliver innovative, brand-aligned projects. Currently, I’m the founder of two projects exploring how AI can enhance efficiency in event production and mobile salons.
Experience
Show Imaging
FEB 2023 - Now
Account Manager
• Fostered strategic partnerships with vendors and industry leaders to implement cutting-edge tech solutions for experiential events.
• Spearheaded cross-functional team collaboration to deliver large-scale immersive events, workshops, and training sessions,
ensuring client satisfaction and business growth.
• Managed multi-million-dollar budgets and schedules, consistently meeting client objectives while maintaining high standards
of quality.
Creative Riff
NOV 2021-2023
Lead Producer
• Tracked project performance metrics and prepared comprehensive reports to communicate progress, results, and
recommendations to clients post events.
• Led pitch-winning presentations, showcasing tech-forward innovative concepts and solutions to secure new projects.
• Oversaw a team of 20+ employees including; producers, project managers, copy writers and onsite staff.
Art House & Art x Co
OCT 2019 - NOV 2021
Director of Business Development
• Designed the CRM to manage opportunities and sales pipeline, analyzing business metrics for strategic insights.
• Managed relationships with key stakeholders, including tech developers, artists, and city officials, to launch immersive AR-based public art installations that engaged and empowered communities.
• Championed the integration of AR technology into public art projects, including collaborations with local communities and creative
• Led business development efforts.
Do LaB, Inc
March 2015-Now
Art Director and Curator
• Developed and implemented art curriculum for festival programming, integrating visual, experiential, and interactive art elements to engage diverse audiences.
• Collaborated with senior leadership to craft educational content, workshops, and programming that aligned with the festival's artistic vision and community goals.
• Negotiated sponsorships and partnerships to support the creation of art installations and offset production costs.
• Oversaw the development of a new software/app/microsite that enhanced the art auction experience, streamlining the purchasing
process for attendees
• Curated over 50 artists.
NRG Experiential
March 2019 - FEB 2020
Senior Producer
• Implemented an employee reporting system and rolled out an updated employee handbook articulating best practices for
executing experiential programs.
• Managed the development and creation of project documents including budgets, timelines, proposals and recap documents.
• Managed the day-to-day operations of three producers and one designer to deliver a variety of brand activations, influencer events, and art installations.
Allied Experiential
October 2018 - April 2019
Senior Manager
• Guided and contributed to the strategic development of integrated experiential and virtual marketing campaigns.
• Managed event budgets over $10 million, ensuring production stayed within guidelines.
• Oversaw nationwide programs such as festivals, conferences, and brand activations from RFP to implementation.
• Operated as both an account manager and senior producer on over 30 activations.
• Led creative project teams, consistently delivering work that met or exceeded client expectations.